We would like to share with you an infographic highlighting the main differences between the Amazon marketplace and the Google Shopping Actions program. Product sheet, promotion, customer service, logistics, pricing, data...
Price comparison services have just undergone a major upheaval. Out of 136 players, 82 have been dereferenced by Google. A look at the key stages! The criteria are getting tougher. At the beginning of 2019, Google decided to review some of the criteria of its "Google's CSS"...
The closer May gets, the more the term "RGPD" is on everyone's lips in the marketing ecosystem. Both a source of fear and opportunity, the regulation is causing companies to question their relationship with personal data. What is the...
The Pokémon Go craze is taking over the world and will soon be coming to France. Given the exponential growth in the number of users and the commitment of mobile users, this will become a real boon for communication with the public.
Amazon is the world's leading e-commerce site. With a 2014 turnover of 89 billion dollars and an estimated growth of +20% over 2014, Amazon's figures are enough to make your head spin. For comparison, the turnover forecasts of the...
You only have to walk through the streets of Paris to see that Chinese tourists love French products. Not a single Chinese tour operator does not suggest a visit to the great shops of the capital, which our Asian friends dream about....
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