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Infographic "Local Inventory Ads: Inventory Verification

Infographic "Local Inventory Ads: Inventory Verification

by feed-wp | Nov 30, 2021 | Google LIA, Paid search

Google Inventory Ads allows you to display the availability of your products in shop according to the shop closest to the user who is searching. The inventory check is a crucial step to allow you to launch your campaigns on the Internet.
A look at what's new at Google for 2021

A look at what's new at Google for 2021

by feed-wp | Jan 26, 2021 | News, Google Shopping, Paid search

At the beginning of this year, we present you with some of the new features Google has announced for 2021. After reading our article, we invite you to test these programs for yourself according to your interests and needs as a merchant. Test and Learn remains a rule...
Google limits reporting on search terms: what impact on your performance?

Google limits reporting on search terms: what impact on your performance?

by feed-wp | Sep 23, 2020 | News, Google Shopping, Uncategorized, Paid search

In September 2020, Google decided to limit the reporting of search terms for advertisers on Google Ads. What impact will this decision have on your campaign and budget management? Does this mean less visibility and less revenue?
Shopping Actions: What you need to know!

Shopping Actions: What you need to know!

by feed-wp | Jan 16, 2019 | Google Shopping, Paid search

Shopping Actions is the great new feature of Google that has left everyday Google users a little confused lately. Indeed, since its creation in 1998, Google has been trying to facilitate the great Internet experience for its users....
The 10 web marketing levers to use when you are an e-merchant (by sector of activity)

The 10 web marketing levers to use when you are an e-merchant (by sector of activity)

by feed-wp | Apr 24, 2015 | Paid Search

[vc_row][vc_column][vc_column_text]En tant que professionnel du e-commerce, il est nécessaire de vous tenir informé et tester de manière continue les leviers webmarketing les plus efficaces pour générer des ventes supplémentaires au meilleur coût. De l’utilisation des...
White Paper: Improve your e-commerce sales with Amazon Advertiser Offers

White Paper: Improve your e-commerce sales with Amazon Advertiser Offers

by feed-wp | Apr 13, 2015 | Paid Search

Amazon Advertiser Offers is the side product of the Amazon Marketplace. It allows you to use the power of the e-commerce giant by displaying merchants' commercial offers directly on the site, then referring the user to the site...
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